Analytics
Sportradar
Exhibition Stand Visitor & Dwell Frequency Study
Challenge
For the third year in a row, Meshh is working with Sportradar to help it understand the effectiveness of its exhibition stand at a variety of global conferences and events, measuring visitor behaviour at a variety of points of interest.
Implementation
Meshh deployed multiple sensors throughout the Sportradar stand to measure the number of visitors, frequency of visits, dwell time and the overall popularity of each zone.
Insight & Actions
Sportradar consistently has high-quality engagement across zones as evidenced by their higher-than-average dwell times compared to Meshh benchmarks
Data used to refine the consumer journey, continually, year-over-year
High-level Meshh data points used to prove ROI and justify increased investment for marketing executives
What Our
Clients Say
Meshh has provided invaluable insight into our business needs time and time again, helping us make informed decisions. As a client for over six years, we’ve experienced their unwavering support across numerous events in our global network. They consistently go the extra mile to deliver quality service.
Meshh has brought our ability to capture event insights to the next level. We can now determine the success of our brand activations using data collected from audience patterns and have moved away from relying solely on lead capture
The metrics and insights Meshh provide are invaluable to our client experience. They consistently provide expert analysis through accurate insights and leverage the power of storytelling through data. Their product quality and exceptional customer service consistently puts them above other competitors in the data tracking field.
Partnering with the Meshh team has been an exceptional experience. Their collaborative approach and commitment to developing tailored solutions for our clients highlights their dedication and passion to their service offering. Their ability to clearly explain the nuances of the technology and reporting provides confidence and reinforces their role as a trusted partner.
Utilizing the Meshh sensor at our annual Touch a Truck event has allowed us to truly quantify the impact of our biggest seasonal event to prospective vendors and sponsors. As a free, community event it can be difficult to articulate exactly the type of value our partners will get out of their investment, and Meshh data is an invaluable tool to demonstrate attendee engagement. I would highly recommend this technology.
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